Hi, I’m Jake Scheideler – the owner and creator of NebraskaTok.
I’m a lifelong sports enthusiast with a passion for telling the stories of Nebraska High School athletes. Through NebraskaTok, I create content that shines a spotlight on players and programs across the state, with a special focus on those from smaller schools who often don’t get the recognition they deserve.
My Mission
My story is short, sweet, and one that many athletes and parents can relate to.
NebraskaTok was born out of frustration — too many great athletes in small-town Nebraska were being overlooked. With thousands of athletes across the state, the spotlight seemed to always fall on just a handful of stars. I wanted to change that.
By sharing highlights, interviews, and stories, my goal is simple: help athletes get noticed, celebrated, and remembered.
Giving Back – The NebraskaTok Sock Drive
For several years, I’ve organized the NebraskaTok Sock Drive, helping provide one of the most overlooked essentials for people without permanent housing: clean socks.
Why socks?
- They’re one of the most needed items for those without shelter.
- Feet take a beating without the comfort of a warm home and laundry access.
- Socks and underwear are rarely donated, and when they are, they often can’t be reused due to sanitation concerns.
If you’ve ever “walked in someone else’s shoes,” you know that clean, warm socks can make a huge difference.
On the Airwaves
I was a weekly guest on the KGFW Nebraska High School Football Preview Show with Austin Jacobsen and Ford Clark. Each week, we broke down upcoming matchups, spotlight standout players, make underdog picks, and talk plenty of Kearney Bearcats and Kearney Catholic Stars football.
It’s all about sharing insight, having fun, and bringing more attention to the incredible athletes in our state.
Beyond NebraskaTok
When I’m not creating sports content, I’m the Store Manager at Dick’s Sporting Goods in Grand Island — a role I’ve proudly held for nearly four years. I love connecting with the community, supporting local teams, and making sure athletes have the gear they need to succeed.
NebraskaTok is more than just sports coverage.
It’s about community, opportunity, and giving every athlete — no matter their school size — the chance to be seen.